Montreal, September 13, 2021 – On March 1st, the Montreal Alouettes announced a new three-year partnership with Naya, a proudly Quebec-based company founded in 1986, celebrating its 35th anniversary this year.

To highlight this partnership and the anticipated start of the season, Naya is partnering with the Alouettes by launching a new format; the Sport 6x750ml with both brands’ logos, and packaging worthy of the Alouettes’ biggest fan.

The Quebec company wanted to please collectors by creating three different labels on these bottles and a packaging with a double-sided visual. For the past few weeks, fans have been able to purchase these 750 ml sports capped bottles in several outlets in Quebec.

Fans who watch their team at Percival-Molson Memorial Stadium can enjoy their Naya in these new bottles.This partnership is in line with the brand’s sporting history, which has always had the well-being of Quebec athletes at the heart of its values.

Hurry up and get your hands on these bottles!About NayaIn 1986, Naya was created and quickly became the number one natural spring water in Quebec. Its success is based on its pride in showcasing all the riches of Quebec by offering high quality natural spring water.

Although sports have been at the heart of the brand’s DNA since its creation, Naya is proud to be involved in its community, particularly with Opération Enfant Soleil since 2017.

About the Montreal Alouettes

Founded in 1946, the Montreal Alouettes possess a rich history. The organization has had its name inscribed seven times on the Grey Cup (1949, 1970, 1974, 1977, 2002, 2009, 2010), a trophy awarded yearly to the champion of the Canadian Football League. They play their home games at Percival Molson Memorial Stadium, on beautiful Mount Royal.